Beeman Marketing

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Beeman Marketing
4493 Beeman Rd
Williamston, MI 48895-9607
Phone: (517) 655-6570


Our Mission
To help Audiologists and Hearing Care Practitioners around
the world to expand their practice by discovering the power of low cost,
consistent marketing.

Our History
Beeman Marketing began in 2004 when Alex Hughes decided that he wanted to share his marketing experience and achievement in the hearing industry with other Hearing Care Practitioners and Audiologists around the country. As part owner of a thriving hearing care practice, Alex saw how essential a well thought out marketing plan can be to a practice’s success. After listening to others in the industry describe their struggles with finding the right marketing mix, Alex decided to focus solely on marketing and spreading his knowledge with other practitioners in the U.S.

Alex’s experience in the hearing industry spans 40 years of family involvement. In the 1960’s Alex’s Great-grandfather told his son-in-law, Robert “Bob” Hughes, that he had concerns about his hearing. After seeing the options available to his father-in-law, Bob decided to enter into the industry himself. Bob Hughes became passionately involved in the hearing care community in Michigan. With his father-in-law helping with the marketing and his wife, Mary, working by his side he grew his own practice. He eventually served as Secretary of the Michigan Hearing Aid Society, representing independent Hearing Aid Dealers in Michigan. Bob and his wife later moved to Orange County, California where they owned and operated several successful hearing care centers until their passing in the late 1990’s.

Although Bob and Mary are no longer with us, their passion for the hearing industry lives on in their children and grandchildren. Five members of the family are currently in the hearing industry. Alex grew up hearing stories of his grandfather’s success in the hearing industry and with test boards on his kitchen table while his mother worked as a hearing care practitioner.

Today Alex, his wife Nikki, and the entire Beeman Marketing team strive to be the full service marketing company for the Audiology and Hearing Care Industry. A company that Audiologists and Hearing Care Practioners around the world can turn to for all of their marketing needs, from promotional products to online marketing campaigns.